CROPX PRIVACY POLICY

This updated policy goes into effect on 10 December 2024

Privacy Policy

CropX Technologies Ltd. and its affiliates (“CropX“, “we” or “us“) provides this Privacy Policy to inform you of our policies and procedures regarding the collection, use and disclosure of personal and other information we receive from any individual or entity (or anyone on their behalf) (collectively, “user“, “you” or “your“) using the CropX Service (as defined below), accessing our global website at http://www.cropx.com (“Website“) and regional websites (such as http://www.cropx.nl) and associated sub-domains, or otherwise receiving from us support and/or additional services. Your privacy is always a top priority for us.

By using the CropX Service or browsing our Website, you are consenting to the collection, transfer, processing, storage, disclosure and other uses described in this Privacy Policy and agree to be bound by its terms.

As used in this Privacy Policy, the terms “using” and “processing” information include using cookies on a computer, subjecting the information to statistical or other analysis and using or handling information in any way, including, but not limited to collecting, storing, evaluating, modifying, deleting, using, combining, disclosing and transferring information within our organization or among our affiliates, if any.

This Privacy Policy may be updated from time to time. We will notify you of any changes by posting the new Privacy Policy on our Website. In case of any material change, we will make reasonable efforts to post a clear notice on our Website and/or Our App or we will send you an e-mail regarding such changes to the e-mail address that you may have provided us with. Such substantial changes will take effect seven (7) days after such notice was provided on our Website and/or Our App or sent by e-mail, whichever is the earlier. You are advised to consult this Privacy Policy regularly for any changes.

Defined Terms

“Aggregated Data” means: (a) Your Farm Data that we collect, use and may disclose on an anonymous and aggregated basis only: (ii) Your General Characteristics Data (except for credit card information) that we collect, use and may disclose on an aggregated basis only; and (iii) the Output Service Data that we generate, compile, use and may disclose on an anonymous, aggregated basis only.

“CropX Service” means our adaptive software for irrigation, fertilization and related services which optimizes irrigation on farms and includes Our Software, our proprietary technology and Our App and Sensors.

“Our App” means our web and mobile software application which you may login to or download onto your computer or mobile device in order to receive the CropX Service.

“Our Software” means any computer software owned or licensed by us and that is utilized in connection with the CropX Service.

“Output Service Data” means the data and/or information that we transmit to you in connection with the CropX Service via Our App.  For purposes of clarification, Output Service Data does not include Your Farm Data.

“Sensors” means Our cloud-connected field, soil and other sensors that you must purchase in order to receive the CropX Service.

“Your General Characteristics Data” means all personally-identifiable information data which we collect about you which may include, without limitation, your: (a) first and last name; (b) credit card number; (c) billing address; (d) shipping address; (e) phone number; and (f) email address.

“Your Farm Data” means all data concerning your farm or fields which is collected by your Sensors and transmitted to Our App.

Information Collection and Use

Personally-Identifiable and other Information: 

• When using the CropX Service, you may be required to provide us with Your General Characteristics Data and Your Farm Data.

• If you have accepted CropX Terms and Conditions while placing an order for the CropX Service and Sensors, which allow us to use and disclose all of: (i) Your Farm Data on an anonymous and aggregated basis only: and/or (ii) Your General Characteristics Data on an aggregated basis to the fullest extent permitted by applicable law, in addition to our use and disclosure of the information collected by us about you as described in, and permitted by, this Privacy Policy, You hereby grant to us a limited, non-revocable, non-exclusive, perpetual, assignable, fully paid-up, royalty free, worldwide license to incorporate Your Farm Data and Your General Characteristics Data (on an anonymous and aggregated basis only) into the Aggregated Data: (w) to modify and enhance the CropX Service; (x) to modify and enhance the CropX Service that we provide to our other customers; (y) to develop, market, sell and license new product and service offerings; and (z) for sales and marketing purposes (all as described our Terms and conditions and Privacy Policy) (the “Commercial Purposes”).
• At any time you can notify us that you do not agree that we use your data on an anonymous and aggregated basis as set forth above  by sending an email to support@cropx.com, but your “opt-out” selection will not apply to any of: (I) Your Farm Data that we collected prior to the date of your “opting-out” (meaning that Your Farm Data previously collected cannot be disaggregated from the data of all of our other customers and we will be able to use and disclose Your Farm Data previously collected in perpetuity in anonymous and aggregated form only); or (II) Your General Characteristics Data that we collected and aggregated prior to the date of your “opting-out” (meaning that Your General Characteristics Data previously collected cannot be disaggregated from the data of all of our other customers and we will be able to use and disclose Your General Characteristics Data previously collected in perpetuity in anonymous and aggregated form only).

• Additionally, in order to access the CropX Service, you may be required to use an account and password that can be obtained by completing a registration form or otherwise, which requests certain information, personal settings and preferences and other data from you, and maintaining and updating such data as required.
• We may also collect other information that you provide us (g., without limitation, zip code (on its own), individual preferences and/or other non-identifying information) (“Non-Identifying Information”).
• Certain Non-Identifying Information would be considered a part of Your General Characteristics Data if it were combined with other identifiers (for example, combining your zip code with your street address) in a way that enables you to be identified. But the same pieces of information are considered Non-Identifying Information when they are taken alone or combined only with other non-identifying information (for example, your services preferences). Subject to the terms and conditions of this Privacy Policy, we may combine Your General Characteristics Data with Non-Identifying Information and aggregate it with information collected from other users to attempt to provide you with a better experience, to improve the quality and value of the CropX Service, to analyze and understand how the CropX Service is used and for other purposes stated in this Privacy Policy. We may also use the combined information without aggregating it to serve you specifically, for instance to provide specific services to you.
• We may also use Your General Characteristics Data to contact you with CropX’s newsletters, marketing or promotional materials and other information that may be of interest to you. If you decide at any time that you no longer wish to receive such communications from us, please follow the unsubscribe instructions provided in any of the communications or update your “user preferences” information. (See “Changing or Deleting Your Information” below.)
• Except as disclosed in this Privacy Policy, CropX does not rent, sell, trade or disclose your Personal Information to third parties without your consent.

Log Data: When you use our Website, our servers automatically record information that your browser sends whenever you visit a Website (“Log Data”). This Log Data may include information such as your computer’s Internet Protocol (known as “IP”) address, browser type or the webpage you were visiting before you came to our Website, pages of our Website that you visit, the time spent on those pages, activities on our Website, access times and dates, metadata, identification numbers of the devices you use to connect, and other statistics. We use this information to monitor and analyze and for the Website’s technical administration, to improve the CropX Service, to increase our Website’s functionality and user-friendliness, and to better tailor it to our users’ needs. We do not treat Log Data as part of Your General Characteristics Data or use it in association with other portions of Your General Characteristics Data, though we may aggregate, analyze and evaluate such information for the same purposes as stated above regarding other Non-Identifying Information. We may keep Log Data after you are no longer a user. We may use Google Analyics, Facebook pixel, Google Tag Manager or other tools for analytics purposes.

SMS

By consenting to receive marketing SMS from us, you agree to the following terms and conditions regarding messaging and communications:
Messaging Frequency: By opting in, you consent to receive recurring messages from us. The frequency of these messages may vary depending on the service you’re subscribed to (e.g., weekly, monthly, or as events or promotions arise).
Potential Fees: Standard messaging and data rates may apply depending on your mobile carrier and plan. You are responsible for any charges incurred from receiving messages.
Opt In Method: To opt in to our messaging service, you must provide explicit consent by submitting your email through our website, by signing a contract with CropX, or providing your email when making a CropX account.
Opt Out Method: You can opt out of receiving further messages at any time by replying with STOP. After opting out, you will no longer receive further messages unless you opt back in.

Cookies

Like many websites, we use “cookies” to collect information. A cookie is a small data file that we transfer to your computer’s hard disk for record-keeping purposes. We use cookies for the purpose of saving Non-Identifying Information to enable certain features of the Website, to better understand how you interact with the Website and use the CropX Service and to monitor aggregate usage by users. You can instruct your browser, by changing its options, to stop accepting cookies or to prompt you before accepting a cookie from the websites you visit. If you do not accept cookies, however, you may not be able to use all portions of the Website or all functionality of the Services.

Google Analytics

This Website uses Google Analytics. For more information about Google Analytics, please review’s Google’s help pages and privacy policy:

• Google Data Privacy and Security – Analytics Help
  
• Google Privacy Policy – Privacy & Terms
  

Google have developed the Google Analytics opt-out browser add-on for the Google Analytics JavaScript (ga.js, analytics.js, dc.js). If you want to opt out of Google Analytics, you can download and install the add-on for your web browser here.

Information Sharing and Disclosure

Aggregate Information. Although we may disclose Your Farm Data, Your General Characteristics Data (except for credit card information) and the Output Service Data on an anonymous, aggregated basis (as provided in our Terms and Conditions and Privacy Policy), we will not: (i) disclose to any third Person any of Your Farm Data, Your General Characteristics Data or the Output Service Data in any manner which identifies You or Your farm; (ii) use Your Farm Data, Your General Characteristics Data or the Output Service Data for unlawful or anti-competitive activities (such as using such data to speculate in commodities markets); or (iii) share your phone number of consent to receive SMS notifications (if any) with third parties or affiliates for marketing purposes.

Third Parties Providing Services to CropX. We may employ third party companies and individuals to facilitate the CropX Service, to provide the CropX Service on our behalf, to perform services for Our Software and Sensors or to assist us in analyzing how the CropX Service is used. These third parties may have access to your Your General Characteristics Data, Your Farm Data and the Output Service Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.

Compliance with Laws and Law Enforcement. CropX cooperates with government and law enforcement officials and private parties to enforce and comply with the law. We will disclose any information about you to government or law enforcement officials or private parties as we, in our sole discretion, believe necessary or appropriate to respond to claims and legal process (including but not limited to subpoenas), to protect the safety of the public or any person, or to prevent or stop activity we may consider to be, or to pose a risk of being, illegal, unethical or legally actionable activity.

Business Transfers. CropX may sell, transfer or otherwise share some or all of its assets, including Your General Characteristics Data, Your Farm Data and the Output Service Data, in connection with a merger, acquisition, reorganization or sale of assets or in the event of bankruptcy.

Protect the Service. CropX may disclose Your General Characteristics Data, Your Farm Data, the Output Service Data and other related information in the event it reasonably believes such disclosure is necessary to protect the CropX Service, CropX’s rights or property, or the rights of any third party.

Third Parties Privacy Policy

This Privacy Policy only addresses the use and disclosure of information CropX collects from its users. To the extent that you disclose information to other parties while using the CropX Service, different rules may apply to the use or disclosure of the personal information, which you disclose to them. We do not control the privacy policies of third parties and you will be subject to the privacy customs and policies of such third parties.

Changing or Deleting Your Information

Users may review, update, correct or delete the information collected by us by contacting us.  If you would like us to delete your record in our system or stop sending you any information please contact us at support@cropx.com with a request that we delete Your General Characteristics Data and/or Your Farm Data from our database. We will respond to these requests in accordance with the laws that apply to you.  We may retain an archived copy of your records as required by law or for legitimate business purposes.

Security

We are very concerned with safeguarding your information. We employ administrative, physical and electronic measures designed to protect your information from unauthorized access. However, we do not guarantee that unauthorized access will never occur.

We will make any legally required disclosures of any  breach of the security, confidentiality, or integrity of your unencrypted electronically stored “personal data” (as defined under applicable law) to you via email or conspicuous posting on the Website in the most expedient time possible and without unreasonable delay, insofar as consistent with (i) the legitimate needs of law enforcement; or (ii) any measures necessary to determine the scope of the breach and restore the reasonable integrity of the data system.

International Transfer

Your information may be transferred to, and maintained on computers located outside of your state, province, country or other governmental jurisdiction where the privacy laws may not be as protective as those in your jurisdiction. Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.

Links to Other Sites or Software

Our Website may contain links to other websites. The fact that we link to a website is not an endorsement, authorization or representation of our affiliation with that third party, nor is it an endorsement of their privacy or information security policies or practices. We do not exercise control over third party websites.  These other websites may place their own cookies or other files on your computer or mobile, collect data or solicit personal information from you. Other websites follow different rules regarding the use or disclosure of the personal information you submit to them. We encourage you to read the privacy policies or statements of the other websites you visit.

Contacting Us

If you have any questions about this Privacy Policy, please contact us at support@cropx.com.